My first big project when I was hired at Accenture was developing the third annual Cloud Outcomes research report. My colleague and I analyzed the research and mapped out the storyline, and I penned the entire draft. Together, we managed the development and launch of a full-scale marketing campaign related to the report.
Developed Headspring’s first whitepaper, focused on our core solution. Worked with multiple stakeholders to gather and assimilate input and feedback, wrote the entire document, and led the design process.
Developed case study creation template, interviewed Sales and Service Delivery stakeholders, and led this and others through the approval process.
Developed microservices Solution Sheet focused on one of our core services. Defined the content development process, gathered input from key stakeholders, and led both writing and design processes.
Concepted, pitched, and produced a Headspring-owned podcast series with host Patrick McVeety-Mill. Received over 2000 downloads since Feb. 22020, with listeners across the world
Wrote script/outline, directed filming, guided post-production
Best Global Brands 2017: Developed theme, wrote and edited articles and other content, directed design and production of PDF report.
Interbrand Breakthrough Brands 2017: Crafted themes, wrote trends, edited all content. Click to read.
Interbrand Best Global Brands 2016: Crafted theme, drafted and edited all report content. Click to read